Agreement With A Request From A Person With No Perceived Authority
Individualization is exactly what the word implies: a loss of one`s own individuality. Instead of acting as individuals, people who experience deindividuation are lost in groups. This often means that they will follow everything the group does, whether it is riots, looting, lynchings or cyber-harassment. Some people say this happens because individuals feel anonymous in a group. The larger the group, the greater the incidence of deindividuation, characterized by an individual who abandons consciousness and control, and does what the group does. This happens when people are driven by group experience to do things they wouldn`t normally do without the support group. Leon Festinger and J. Merrill Carlsmith (1959) conducted an important study to show how different behaviours from our original beliefs can create cognitive dissonances and influence attitudes. The university students participated in an experiment where they were asked to work on a task that was incredibly boring (such as turning pens on a peg board) and that lasted an entire hour. After completing the task, the experimenter explained that the assistant, who usually helped people participate in the study, was not available and that he could use something to convince the next person that the task would be interesting and enjoyable. The experimenter explained that it would be much more convincing for a classmate than the experimenter to convey this message and asked the participant if he was ready to do so.
Thus, with his request, the experimenter pushed the participants to lie to another student about the task, and all the participants agreed. What seems to be happening within the political groups is that the discussion leads to a significant shift from the position of Members to a more extreme position in the sense that they were all already inclined. A group of moderate liberals may evolve into a group of moderates to strongly liberal views. A group of slightly racist people can become brutally racist together. The theory behind this change is that group dynamics give members the feeling that their position is correct or sustained, and they will be more comfortable expressing more extreme opinions, as other members of the group support their initial ideas. Extreme ideas seem less risky, as it seems that opinion is defended by many peers. It is important to distinguish between sindividuation from obedience (if a person yields to explicit instructions or injunctions from a figure of authority), compliance (if a person responds positively to a request from others) and compliance (if a person attempts to meet his or her group norms, as opposed to the complete abandonment of individuality, as seen in depersonalization). Milgram`s experiment on obedience to authority figures (1963) was a series of socio-psychological experiments conducted by psychologist Stanley Milgram of Yale University. These experiences measured the willingness of participants to obey a figure of authority who had ordered them to perform actions contrary to their personal conscience.